February 7, 2013

Industry Dive an "innovative startup"

We are honored that Industry Dive has been profiled as an innovative startup by both Folio Magazine and The Association of Business Information & Media Companies (ABM).

But what makes us so innovative? Trade publishing is not a new business, but Industry Dive has taken a forward-looking approach to content delivery. Our productswebsites, newsletters, and appsare specifically designed with smartphones and tablets in mind. By focusing on mobile first, we've ensured our content is delivered in a format that meets the information needs of the rising executive who isnt always by her desk.

As Industry Dive CEO Sean Griffey explained to Folio , Executives are increasingly mobile, and if you think about your phone there are parts that encapsulate different parts of your lifesports scores and travel, for example. But outside of email, there is no place that says, this is my job. Thats what were trying to address.