Industry Dive acquires Ladders News - adding more than 2 million subscribers across daily newsletters
Industry Dive has acquired Ladders, Inc.’s Ladders News Daily Newsletter with approximately 2.2 million active subscribers. This will expand our audience and bring the Industry Dive newsroom’s in-depth reporting to jobseekers.
After Oct. 15, the Ladders News Daily Newsletter will stop publication and readers will begin to receive daily newsletters from BioPharma Dive, CFO Dive, CIO Dive, Construction Dive, HR Dive, Marketing Dive, or other Industry Dive publications based on their career goals and industry interests.
"As we welcome these Ladders members, now more than 13 million business leaders and professionals will rely on our newsletters for exclusive industry reporting and analysis," said Industry Dive Editor-in-Chief Davide Savenije. "Our publications are a logical fit for Ladders readers to stay ahead of the curve in their industries and professions. Our journalists connect the dots on news, trends and how they impact the spaces where our readers work — or want to work.”
Industry Dive newsletters have readers at 99 percent of the Fortune 100 companies as well as the top companies across the 22 markets we cover.
Ladders, Inc. to focus on Apply4Me and other core products
In addition to providing job search services for high-earning professionals and reinvesting in Apply4Me, Ladders, Inc. will continue to serve jobseekers with career advancement advice and job search strategies.
"This acquisition will allow Ladders to focus more on our core products such as Apply4Me, the online service that applies to jobs for you with just one click, and recruiting for 100k+ jobs," said Marc Cenedella, Ladders Founder and CEO. "The Ladders News Division found a terrific home with Industry Dive. I couldn't be more pleased than to see the Ladders News Daily Newsletter joining an industry leader with superb publications that set the bar for the modern business newsletter. As a daily reader of HR Dive, I know its easy-to-read briefs include the five or six most important articles people in the industry will be talking about that day."
Industry Dive’s fifth acquisition aligns with audience-centered approach
The Ladders News acquisition marks Industry Dive’s third acquisition in 2021, and fifth in its recent expansion.
“This is a perfect match to expand our carefully cultivated audience of business leaders and key decision-makers,” said Sean Griffey, Industry Dive CEO and Co-founder “We have built a platform to connect these readers with targeted publications that deliver the best in business journalism.”
As a recap:
- Last week, Industry Dive acquired the assets of PharmaLinx, LLC, bringing over PharmaVOICE.com, the PharmaVOICEmagazine, and its audience.
- In February, we acquired Mobile Payments Today that seeded the launch of Payments Dive.
- In December 2020, we acquired CFO Media Group - including CFO.com, to expand our reach to inform chief financial officers.
- In July 2020, we acquired the content marketing team and services under the company formerly known as NewsCred. This led to the October 2020 launch of global content marketing, studioID. Known for its “brand to demand” marketing strategy based on a journalistic approach, studioID has since grown to serve more than 400 clients with tailored content creation.
Industry Dive now has just over 300 employees with 25 open roles.
About Industry Dive
Industry Dive has redefined business-to-business media with newsletters that spark ideas, shape agendas, and connect carefully curated audiences of business leaders and decision-makers. Since 2012, Industry Dive has modernized how industries follow the news, develop marketing plans and implement communications strategies.
Rooted in a commitment to high-quality journalism, Industry Dive's 90-person newsroom covers industry-centric news across 25 publications. Our reporters dive into news that touches 22 different markets and nearly every department within a company. Our daily newsletters hit email inboxes every weekday with updates, articles, and analysis and the weekly newsletters drill down into even more specific topics. Each of our publications has evolved into an industry information resource with searchable archives of news stories, outside opinion essays, continuously updated trackers, recommended readings, event listings as well client-sponsored announcements and learning opportunities.
This consistent flow of credible information keeps our audiences engaged - and coming back. Based on what the newsroom learns through its close examination of the industries we cover, a separate team works with marketers, public relations professionals, and advertisers to leverage our editorial insight and audience distribution channels. This creates the right opportunities for businesses to get their announcements, products and services in front of those who need them most.
Taking the journalistic approach to storytelling even further, studioID, Industry Dive’s global content studio, works with clients to nurture prospects and customers from discovery through purchase, connecting brand-to-demand. Our content writers and strategists help guide brands in 30 countries and in 30 languages to tell the stories that matter to their audiences - and in return - build strong relationships, earn trust, and generate demand.
Founded as a bootstrapped start-up in Washington, DC, by Sean Griffey, Eli Dickinson and Ryan Willumson, Industry Dive launched into its first five industries: Construction, Education, Marketing, Utility and Waste in 2012. In September 2019, private equity firm Falfurrias Capital Partners acquired a majority equity interest in the company. In 2020, the company acquired the content marketing team and services under the company formerly known as NewsCred to launch studioID, and has completed four other acquisitions. The company has a new headquarters office in Washington, DC with additional locations in New York, London, and Dhaka, Bangladesh. Visit www.industrydive.com for additional information.
Industry Dive is a leading business journalism company. More than 13 million decision-makers across 22 competitive industries rely on our exclusive insight and analysis delivered through 25 publications. Learn more at www.industrydive.com.
About Ladders, Inc.
Ladders, Inc. is the number one career site for professionals seeking six-figure jobs and continued career growth. Ladders services (including Apply4Me, Ladders Premium, and Ladders Recruiter) make top-end professionals’ lives easier. Ladders has more than seven million members who use the platform to manage, market and move up in their careers. Learn more at www.theladders.com.
Industry Dive Contact:
Call or text (202) 321-4056
Ladders, Inc. Contact:
Call or text (570) 656-3767